K Money Mastery Review – The Good & the Bad of KMM 2.0
K Money Mastery Review Summary: K Money Mastery 2.0 is a dinosaur compared to its competitors in 2020. The lessons in the course is decent for beginners, but a lot of the lessons are unnecessary busy work. To get access to "advanced lessons" you have to pay for the upsell (a monthly recurring charge) to get access to what I've noticed to be outdated content.
The lessons in this course are quite outdated.
It's an okay price for the amount of content - not the quality.
We Don't Like
My guess is you ran into Stefan James Pylarinos's blog, Project Life Mastery, and you've been asking yourself: "Does K Money Mastery Work?".
It's a great question, and you're about to read the most up-to-date and BRUTALLY honest review of K Money Mastery.
In this article, you'll learn:
Full disclosure, K Money Mastery (KMM for short) was the first self publishing course I ever took.
I have experience using the strategies taught in both the regular version of this course and the Full Disclosure Membership lessons only attained when you buy the upsell (you'll see what I mean soon).
I've also taken other self publishing courses since I first picked this course up in 2016, so I do have a LOT to say about for this review.
So, buckle up, grab a snack, and let's get this rolling!
What K Money Mastery 2.0 Is About
Notice that “2.0” after the course name? Yup, this is the second version and it has been around for a WHILE!
You're researching the Godfather of all mainstream Amazon Kindle publishing courses.
You’re researching the first ever mainstream Amazon Kindle Publishing course. It was the first of its kind.
Other self publishing courses are whitehat or blackhat derivatives of this course.
KMM (also known as Kindle Money Mastery to some) was created by Stefan Pylarinos to teach people how to make passive income online by selling Kindle books. He claims that his Kindle publishing business was one of the first business models he used to create passive income for himself.
The long-time slogan of the course was "How I Make $____ Every Month from Books I Didn't Write" or something along those lines.
And even though Stefan Pylarinos doesn't promote his course as much he used to, his logan still holds true... sort of.
Having been released 5+ years ago, sometimes I wonder when K Money Mastery 3.0 will come out...
The Sales Funnel At A Glance
The first time you see OTO#1 in the sales funnel, it'll cost $47/month. If you decide to invest in it later, it'll cost you $67/month.
How much does KMM cost? The short answer is $97, however, we’re dealing with a sales funnel product here.
A sales funnel product starts with what you see on the sales page and then works its way through a funnel (after purchasing the front-end product) where you’ll be introduced to upsells or what are also called one-time-offers (OTOs).
Let's breakdown this funnel one step at a time.
K Money Mastery (Front End Product - $97) on its own will give you access to the basic lessons.
If you decide to invest in the front end (FE) course, you’ll shortly (after paying) be prompted the first OTO – the K Money Mastery Full Disclosure (OTO #1).
OTO #1 is a monthly membership that will run you $67 per month.
This will give you access to the Advanced Lessons plus access to the exclusive Facebook groups.
You’ll have an option to buy or say no thanks.
Next up in the funnel, is the OTO #2. Which is called the Kindle Virtual Assistant Training Program at a one-time cost of $197.
Lastly, OTO #3 is the Write a Book In 24-Hour Book course.
My video below takes you through the sales funnel and more.
What to Expect Once You Log in
Once you’re logged in, you’ll be welcomed to the K Money Mastery program member's area.
The first thing you’ll see is a nice advertisement about joining the K Money Mastery Full Disclosure program (you’ll notice this theme a lot if you just get the FE product).
In the course’s navigation bar, the most valuable tabs will be the Lessons, Bonuses, Downloads, and debatable – the Resources tab.
Let’s hone in on each of these tabs briefly.
The Lessons Tab
This, of course, is where you’re going to learn how to start self publishing books on Amazon. We’ll go over each lesson in the next section.
The Bonus Lessons Tab
After refreshing my memory for these bonuses, I realized that these are decent resources for starting a Kindle business anywhere in the world.
I can’t tell you the number of times I’ve been in Facebook Kindle publishing groups where people want to know about Non-US Tax questions and How to Form an LLC for their self publishing Kindle business.
These answers can be found on this page.
The other self-help bonuses are quite good. Some of you may know I don’t think KMM is among the best self publishing courses anymore, yet I can’t deny Stefan’s ability in the self-help, routines, and mindset realm.
A final note about this page is the first bonus (Automation and Outsourcing with Virtual Assistants). Stefan Pylarinos gives you an overview of virtual assistant (VA) automation of a self publishing Kindle business.
It’s just a pitch to OTO #2. I’ve never taken OTO #2, but I know someone who has and made his own course about it.
That course is Kindle Autopilot. This course improves upon Stefan’s OTO #2. If automating your Kindle business is what you’d like to do, I’d recommend skipping OTO#2 and investing in Kindle Autopilot instead ($50 cheaper too).
The Downloads Tab
These downloads are helpful for any new Kindle publisher.
However, I do recommend changing some things (especially in the Kindle Book Template) because LOTS of people have these templates.
The Resources Tab
The resource page is very long. I’ll go over a few of them here.
How to Write a Book in Less Than 24 Hours. I found this program to be quite good. It’s super-niched down, and you can get it on its own. I used this course to write one of my first books quickly.
K Money Mastery – Full Disclosure. This unlocks the Advanced Lessons which I think should be included in the main program (more on this later).
K Optimizer 2.0. A software program that submits your program to 60+ free website with a few clicks (monthly subscription). Not recommended in my book.
Kindle Virtual Assistant Training Program. This is outdated from what I heard as I've never bought this upsell, but I imagine you can find free equivalent content on YouTube these days.
KindleSpy (aka KDSpy). Stefan Pylarinos still calling this the “Ultimate Amazon Kindle Spy Tool” which is a great browser extension that is used for quick keyword and book category analysis.
EpicWrite. A ghostwriting service he recommends. Thankfully Stefan Pylarinos mentioned that they have a reputation for lengthy delivery times (in my experience 30+ days).
The Writing Summit. I haven’t outsourced a book to a ghostwriting service in a while, but the last service I used was the Writing Summit. They deliver quickly, on time, and have high-quality writers. Their service is a bit pricey but justified. Use the coupon code: fbbpub for a 5% discount on all future purchases.
Those are the ones worth mentioning. The rest are for other products from the Project Life Mastery brand.
Okay, it’s time to get into the good stuff – the lessons!
K Money Mastery Lessons
In the Lessons tab, you can access all the lessons included in the course – all 21 of them. Each lesson contains 1-2 (or more) videos.
Let’s go through them one at a time, step by step through the Kindle Money Mastery sales funnels, so you know exactly what you’re getting.
This first video in this course is a good overview of how Kindle publishing works. Stefan Pylarinos starts with keywords 101 and how people find your books on Amazon for the first half of the book.
He then covers the rest of the Amazon publishing process like getting positive reviews, price, book-length, etc.
What follows this video is the Mastery Mentality video which has recently been added. It’s basically self-help, with a business angle, video to help you have success with his course.
It’ll help you overcome the shiny object syndrome and put you in the right mindset to accomplish not just KMM, but any course.
Below this video are testimonial videos that you saw on the sales page. From a marketing point of view, this is to get you pumped up.
It’s rumored that these testimonials are fake. I tend to agree with these rumors and would say maybe one of these videos are true.
Lesson 1: Finding a Profitable Niche
This lesson has two videos dealing with niche research (aka finding good book ideas).
One for non-fiction and the second one for fiction publishers.
Stefan Pylarinos gives you a couple of strategies on finding a profitable niche .
Lesson 2: Keyword Research
There are three videos in this lesson, and they all revolve around keywords.
Here are the videos in order: Keyword Research, Criteria for Profitable Niches, and Easy Keyword Research in Minutes.
Video 1 covers Amazon Best Sellers Rank, an important metric. In this video, you’re taking what you previously researched in Lesson 1 and checking if they’re worth going into.
Video 2 goes deeper into supply vs. demand in the Kindle world.
Video 3 is the introduction to KindleSpy. Which isn’t a bad software – it’s mainly good for researching profitable categories these days.
If you decide to get KMM 2.0, then I recommend going with Publisher Rocket (formerly known as KDP Rocket) for your keyword research instead (to get with the times).
Oh gosh, I almost forgot! There are text notes under these videos for this lesson (this will start to become more common).
There’s a lot of text, but I think what’s important is to highlight this:
“If you’re a Full Disclosure member, I recommend going through these additional videos for more Advanced training:
- Good Keyword vs. Bad Keyword
- Live Book Reviews (Avoid poor niches/keywords by seeing me review other people’s books that have failed)”
Stefan's marketing at its finest.
Truth be told, you’re not missing out on much here. Especially the Live Book Reviews which are outdated.
Lesson 3: Creating a Title That Sells
There are two videos in this lesson.
The first video connects the bridge between keywords and book titles. Creating a title is an important step in preparing your book for publishing.
The second video is a step-up from other mainstream courses.
This is the second video is the first lesson I’ve come across that shows you how not to violate trademarks. Stefan Pylarinos shows you specific steps to avoid legal issues as an outsource Kindle publisher. Kudos for this video.
Lesson 4: Design a Cover That Sells
This lesson is all about creating a cover that sells.
He recommends Fiverr for outsourcing Kindle covers, paperback covers, and other Kindle related gigs. There are other online platforms where you can get freelancers to design a cover for you, but Stefan James sticks to Fiverr.
Stefan James offers a Fiverr template download for members here too. The templates are specifically scripts on how to order from a gig service for Kindle covers.
Lesson 5: Kindle Book Creation
Okay, this is a video lesson that I think needs to be updated.
Stefan Pylarinos STILL recommends creating 5,000-word Kindle books.
Let me tell you something. Remember how I said Stefan Pylarinos is basically the Godfather of the mainstream Kindle publishing courses?
This lesson was the pivotal video that started put-out-crap-pamphlets and make money craze. This lesson might have started out with good intentions, but tons of people who want a quick buck were attracted by his sales message at the time.
Stefan Pylarinos argues that nobody wants to read long-books these days. I somewhat disagree with this statement.
Why? Because, as a self publisher, you make the majority of your money with the paperback and audio versions of your books (as a non-fiction publisher).
You’re not going to be able to capitalize on 5,000-word book creations when it comes to paperback books or audio books – sorry.
Since this course came out, the bar has been raised to a minimum of 15,000 words now. (Some argue for 12-14k).
You can get away with 5,000-word books if you have an audience and authority of Peter F. Drucker. Stefan likes to point out the book Managing Oneself up as an example of a short book that sells (great book actually).
Anyway, moving on from the ill-advice of publishing short books, he has three other videos (plus ghostwriting service recommendations) in this lesson that cover where to get your book outsourced. He also goes over how to make your book unique and original.
Lesson 6: Preparing Your Book for Publishing
We have a total of 3 videos in this one.
The first video is impressive compared to other courses because Stefan Pylarinos recommends of having your book edited & proof-read.
I 100% recommend you get your work edited and proofed if you haven’t written your manuscript yourself.
Stefan doesn’t recommend formatting your book until you have it edited.
Formatting your manuscript is what the next two videos are about (MAC and PC respectively).
Looking at these videos again, I can tell that the videos are poor quality from a video quality perspective.
Stefan also leaves some intermediate steps out.
If you decide to get K Money Mastery through any link on this review article, I’ll provide you with my bonus that teaches you how to easily and quickly format your manuscripts.
Lesson 7: Creating A KDP Account
This lesson explains how to get set up your Kindle business account on their Amazon's Kindle platform KDP.
Although this video is a little dated too, you can still get a sense of setting up your Amazon Kindle platform.
Publishing Your Book on Kindle
It’s safe to say that these videos have NOT been updated for a long time too!
The Kindle platform dashboard changed a long time ago, and Stefan James hasn’t bothered uploading a new version of this video.
The only video here, takes you through the three steps of publishing your book on Kindle. He recommends keyword stuffing and other outdated tactics in this video – things that don’t work anymore.
And of course, there are enticing links to Advanced Lessons below this video. Real classy Stefan James.
Lesson 9: Viewing Your Kindle Book
Once you’ve clicked publish on the next lesson, your book will go through a Kindle platform for the approval process. This roughly takes 12-24 hours in my experience.
This video lesson goes over viewing your book live in the Kindle store.
Lesson 10: Getting Amazon Reviews
Seven. That’s the total number of videos in this lesson, and they’re titled:
- Getting Amazon Reviews
- Getting Reviews in The Book Promotion Group
- How to Get Amazon Review from Top Amazon Reviewers
- Getting Amazon Reviews from Facebook Groups
- Getting Amazon Reviews from Twitter
- Getting Amazon Reviews from Forums
- Kindle Book Launch List
The only valuable lessons here, in my opinion, are #1 and #7 above. The other methods are outdated and never really worked well in the first place.
For example, #4, what reader hangs out in a Facebook group called “Free Kindle Books.”
Want to know who really hangs out in these types of groups? Answer: Kindle publishers and virtual assistants.
It’s just a bunch of self publishers posting their books for free downloads. Just self publishers marketing to other self publishers (really these groups are just a hornet's nest of virtual assistants these days).
You can’t get any traction with Facebook groups or Twitter unless you have an authority audience already established.
Anyway, video number 1 is good because it explains verified vs. unverified reviews.
Video number 2 is walking a thin line because he’s linking you the KMM’s second Facebook group for “book promotions” – code for: this is where blackhat review swaps happen between publishers and virtual assistants (mainly a group of VAs).
So, if you were asking yourself “is K Money Mastery blackhat?” then you got your answer (most newbie publishers who start with this course think it’s okay to do).
And finally, the only reason why video #7 is good is that it gets you started on thinking about how to launch your book properly.
He also covers a good way to organize your launch list via Google Sheets.
Lesson 11: Marketing Your Book on KDP Select
In these two videos, Stefan covers how to promote your book now that it has been published. One of the tops is KDP Select Free Promotions.
Essentially, placing your book on KDP Select, you’re marketing your book by giving your Kindle book away for free for a 5-day period (usually). Depending on the course you take, this opportunity timeframe is used for various purposes.
In this section of the course, Stefan Pylarinos covers how to promote your book to Kindle directories.
Frankly, I’m not fond of doing this tedious task and never saw much results from doing this (I stopped doing this after my first two Kindle books because the process was so tedious).
To combat the hassle of submitting your Kindle books to book directories, Stefan created (outsourced) software that does this for you called K Optimizer.
He explains how to use it in the second video of this lesson. You can read my review about it here. These latter additional book promotion strategies are not worth in my opinion (it’s a monthly reoccurring service).
Lesson 12: Using Twitter & Facebook to Promote Your Book
Social media book promotion when first starting out... If one word could describe this social media lesson, it’s useless. At least the way Stefan describes it - it is useless.
Stefan provides two PDF downloads. Each containing lists with URLs. One for Facebook and the other for Twitter. The objective is to promote your books to these links – some of which no longer exist.
Never once have I heard a successful Kindle publisher claim that this book promotion strategy was directly responsible for selling Kindle books.
Lesson 13: Additional Book Promotion Strategies
More useless video lessons?
In the first video, provides other strategies of promoting your book like:
- Asking friends and family
- Niche-specific Facebook groups
- Fiverr promotion gigs (not recommended)
- Facebook and Twitter Ads
- Guest posts for your book
- Promoting your books to email lists
Most of these are good ideas. And that’s all they are. Stefan lets you figure the rest on your own.
At least it gets your mind thinking outside the box instead of just relying on the Amazon platform.
The next video is what Stefan calls The Publishing Parthenon Strategy.
This could be the most valuable lesson in this front-end course.
Although he basically upsells you to his Full Disclosure membership at the end, what Stefan discusses here is important.
Stefan preaches not ONLY relying on Amazon to support your Kindle publishing business and instead involve other pillars to support your Kindle publishing business.
A few of the other recommended pillars for Kindle publishers are:
- YouTube videos
- Email marketing
- Guest posting
There a few more pillars but I listed the important ones here.
Amazon is always changing its algorithm, and it’s not smart to solely rely on Kindle Direct Publishing to sell your books.
Lesson 14: Boosting Your Amazon Keyword Rankings
I never paid much attention to this lesson in the past. It’s a strategy that deals with the Amazon Wishlist feature and your book.
I don’t know if it works, but Stefan says it helps your book’s rankings.
No hate against Stefan, but I take everything he says, when it comes to Kindle publishing, with a grain of salt.
There are other ways to optimize your Kindle books that will help your books on Amazon sell.
Lesson 15: Setting Up Your Amazon Author Central Account
This is a quick video lesson about creating your author or penname’s author page through the Amazon author central account.
Just an FYI, you can only have three author accounts per Amazon Author Central Account.
Lesson 16: Monetizing Your Kindle Book
Just one video here with some good content.
Basically, create other versions of your book (CreateSpace, audiobooks), build an email list, and do affiliate marketing on the backend.
This video is only 5 minutes or so long so don’t expect him to cover how to do this here. That’s saved for the Advanced Lessons (smile)!
Lesson 17: Creating a Series of Books & Monetizing the Back-End
Creating a series of books is a great idea for any author or self publisher.
Stefan gives examples on how to cross-market your Kindle books in this video. Plus, a little taste on how to get people to subscribe to your newsletter from your blog.
Lesson 18: Dealing with Negative Reviews
No book, even from well established authors, will have 100% positive reviews. Negative reviews are inevitable.
Stefan Pylarinos takes a “take it head on” approach to dealing with negative reviews. It’s quite professional actually.
I recommend creating quality books from the start to avoid nasty reviews and keep the positive reviews coming in.
Lesson 19: Scaling Up Your Kindle Books And Making More Money
This lesson is a tip plus an upsell to both Stefan’s K Money Mastery Full Disclosure AND the Kindle VA Training Program.
Stefan suggests publishing more books and outsourcing some of the tedious tasks to VAs.
Lesson 20: How to Make Your Books Profitable Long-Term
This short video is basically what he said in Lesson 17 and another sales pitch video (essentially) for his Full Disclosure offer.
Below this video are a bunch of Advanced Lessons links (Full Disclosure Only Lessons).
If you don’t have access to Full Disclosure, and you click on any of the links, you’ll be taken to the Full Disclosure sales page.
Lesson 21: How to Track, Manage & Optimize Your Kindle Books
The description of this video lesson is in the title (above).
This video is the last effort to pitch K Optimizer to put things bluntly.
Congratulations! What’s Next – K Money Mastery
The final non-lesson video in K Money Mastery is Stefan telling you to become not only a Kindle publisher but an internet marketer!
Hey now, this is a message that I can stand behind. But, what’s the vehicle to accomplish this?
You guessed it. His Full Disclosure program. Is it worth it? Keep reading.
Are The Upsells Worth It?
You know my style by now, I like to focus on one thing at a time. Let's do no different with each upsell.
Is Full Disclosure Worth It?
I’m no longer subscribed to Full Disclosure; however, I do have a friend who took me behind the scenes recently and not much has changed.
The video lessons are still the same and need updating.
This isn’t to say that some of the video lessons aren’t valuable though. There are over 90 videos in the Full Disclosure upsell.
These video lessons aren’t all listed under “video lessons” like the KMM front-end product.
They’re separated into the following categories:
- Advanced Lessons
- Advanced Strategies
- Kindle Questions & Answers
- Live Book Reviews
- Motivational & Mindset
The most valuable lessons are going to be in the Advanced Lessons and Strategies section.
These are the missing pieces of the Kindle publishing puzzle Stefan left out from the front-end.
In addition to all these video lessons, you also get access to the Full Disclosure Private Facebook Group (including the second one for ”promotions”). I heard the main group is a little dead.
So, is this upsell worth it?
It’s tough to say. Other self publishing courses have most of what’s taught here under one roof.
However, strictly speaking, “Full Disclosure” here, then I’d say this OTO is worth it for a month or two tops.
It’s worth it if you’re new to Kindle publishing (or been doing it for a little while) and want to learn internet marketing too.
Will this OTO make you a great internet marketer?
Of course not, no course will teach you how to do that. Yet, Full Disclosure does offer a great introduction to creating book funnels, affiliate marketing, and more.
Is The Kindle Virtual Assistant Training Program Worth It?
This upsell is about automation and outsourcing with virtual assistants. It's supposed to help scaling up your publishing business.
I have never got purchased this training, but from what I've heard it's outdated and not worth it.
Is The How to Write a Book in 24 Hours Program Worth It?
This is a short course with a powerful punch that can help you get organized to start writing your book finally.
However, I caution you to ignore what Stefan says about publishing a short 5,000-word book if you want to be profitable these days.
And, on a final note, can you really write a book in 24 hours? I’m sure it’s possible, but the quality will lack.
The title of this upsell course is more hypey than others.
If you can get past the 5,000-word recommendation and hypey course name this course can help.
The Pros and Cons of KMM 2.0
It’s time to compile everything we went over so far into a pros and cons list.
It's worth mentioning that you make most of your money from CreateSpace then you do from Kindle Direct Publishing (KDP). This is the reason behind this final bullet point in the cons section.
Even with the Full Disclosure membership (advanced lessons access), KMM 2.0 falls short on a key point with CreateSpace and ACX.
First of all, there's no price strategy advice for paperback books.
Stefan even mentions that you shouldn't publish paperback books until your Kindle books are selling well, which is absurd (if you're doing things the right way).
With ACX, K Money Mastery 2.0 Full Disclosure members are exposed to an outsourcing company that will produce your audio books for a handsome fee.
There's no explanation of the other options you have, like the free option of producing audio books via ACX, or hiring ACX freelancers to produce your audio books for a better price.
Why doesn't the course mention your other ACX options?
I can't say with 100% certainty, but Stefan’s most likely affiliated with the outsourcing company he refers members to.
Is K Money Mastery a Scam?
Before updating this article, I was looking at other articles that asked the question “is KMM a scam?” question.
Although KMM 2.0 has some useless and outdated lessons, it’s not a scam. People are making money online and selling self publishing books on Amazon.
For example, here's Stefan's latest video on Kindle publishing below. He explains the long-term strategy VERY WELL in this video.
At the end of the day, he still needs to update his course before I can back it 100%.
Look, this isn’t the best course in the world for Kindle publishing. However, it is more or less a “stepping stone course” successful publishers have taken at one point in their publishing careers.
Customized K Money Mastery Bonuses
Note: Bonuses are subject to be taken down at any time.
Personally, it doesn't matter to me which course you take. My goal is to write the best and most honest review of courses.
I'm glad you're taking action towards your creating a Kindle business whether you buy KMM or another course.
So listen up.
If you're interested in what K Money Mastery has to offer, I've created bonuses to supplement a few flaws I ran into the course.
You can get access to my customized bonuses, along with Stefan's course when you buy through any link or button on this page.
Make sure to email me at john[at]freeedomboundbusiness(dot)com if you buy KMM through this review so I can keep track of who gets these bonuses.
I created this because I got sick of Kindle "teachers" ONLY ever promoting Leadpages and AWeber as the end-all-be-all tools for self publishers.
Some tools can build a Kindle backend at a better price (and no monthly subscriptions).
I primarily made this because I got tired of explaining how to format Kindle and paperback book Microsoft Word manuscripts.
This will be particularly useful if you get KMM because the video quality seems like it was recorded in 2012 and he doesn't show how to format paperback manuscripts.
In the Advanced Lessons (Full Disclosure) you'll be introduced to the bundling strategy. However, like most lessons, there are intermediate technical steps left out.
This is a guide to make sure you're on the right path when creating you bundle book covers for Kindle or paperback books!
K Money Mastery Review Conclusion
Wow, updating this article took me down memory lane. I know there are a lot of K Money Mastery reviews on the web, but I hope mine stood out among the rest.
Look, Stefan's student's go through a lot of trial and error before they figure out how to truly be successful and make money with Kindle publishing.
I found KMM 2.0 like most people did, through Stefan's YouTube channel and blog. I imagine that most people who buy this course are fans of his.
This course is a great fit for people who are truly fans of Stefan Pylarinos and his Project Life Mastery brand.
Frankly better courses have been created since KMM 2.0. It's just the way of the world; better products come around.
Stefan Pylarinos is great at self-help and motivation guru, but when it comes to teaching how to make money online, his courses usually miss the mark.
I'm thankful for K Money Mastery because it introduced me to the world of self publishing on Amazon and it was one of my first experiences as an internet marketer and actually making money online.
Alternatives to K Money Mastery
If you're still on the fence after reading my review, I don't blame you.
Buying a course especially after someone like me has been so honest with you is different. Most reviewers like to puff up a course to make a sale.
To be blunt, I wouldn't recommend this course even if you're starting a Kindle publishing business today.
Here's a recent resource article I created called The Best Self Publishing Courses On The Market to help beginner to intermediates make a better decision on the right self publishing course. Give it a read and good luck with your Kindle business!
Have more questions about K Money Mastery? Let me know in the comments below!
If you enjoyed this honest K Money Mastery 2.0 review, please share it and spread the word!