Do you want to use GoHighLevel to create your business web pages but aren’t sure whether it provides enough support to improve your online visibility?
You might have heard that GoHighLevel offers many powerful tools. However, there isn’t much information regarding its SEO features, which might leave you wondering how well it can boost your search engine rankings.
That’s why we prepared this article. Let’s explore GoHighLevel’s SEO capabilities and determine if they suit your needs.
Table of Contents
GoHighLevel SEO Overview
GoHighLevel offers some basic SEO features that can help you build a solid foundation to become visible on the search engines and reach the right audience.
For instance, if your main goal is to create a responsive, mobile-friendly website that presents your offers, GoHighLevel can provide you with that.
Besides that, the platform includes tools that can help improve your standing as a local business.
Yet, GoHighLevel does fall short in more advanced areas. It’s not as flexible as WordPress, where you can add specific plugins. It also lacks certain technical SEOs like schema integration and XML sitemaps, which can limit your optimization efforts.
What Are the SEO Features Inside GoHighLevel
Let’s break down the available SEO tools and how to use them to help you understand what you can do with this platform after you have set up your custom domain.
SEO Metadata
The metadata within GoHighLevel is a simple yet effective tool for supporting the SEO of websites built on the platform.
It usually includes elements like a page’s title, description, keywords, links, and author details, which describe website structure and content to crawlers and improve its discoverability.
Before you can publish your new blog posts or GoHighLevel web pages, the platform will prompt you to use the SEO metadata editing feature.
It looks like this inside your GoHighLevel websites’ and landing pages’ builder.
However, it looks a little different for blogs. And unlike the above, it will only show once you click “Continue” from the blog post builder.
Regardless, GoHighLevel lets you easily add and change these elements directly within the editors.
Local Search Engine Optimization Tools
The platform also provides two features that can help your web page rank higher on search engines for local searches. It lets you gather and display customer reviews and enhance your landing pages with embedded Google Maps.
Favorable reviews increase your business’s credibility and impact consumer decisions, encouraging more local engagement.
Meanwhile, adding a map makes it easier for customers to locate your business and helps Google correlate your location with customer searches.
For example, if your business is in downtown Chicago and someone searches for ‘marketing agencies near me,’ Google will use the location data provided on your site to help position your business in the search results.
GoHighLevel offers a Reputation Management feature for collecting customer feedback. This feature lets you send requests and monitor your Google My Business and Facebook reviews effectively.
On the other hand, you can add your business location as an element inside the website builder.
Platform Integrations for Advanced SEO
GoHighLevel does not directly support SEO plugins on its platform, which is a huge challenge if you rely heavily on SEO and content marketing.
Fortunately, GoHighLevel offers two integrations that amplify its SEO capabilities – WordPress and Yext.
You can use WordPress to access numerous third-party SEO plugins and advanced blogging features.
Meanwhile, Yext is excellent if you want to manage your online presence across multiple directories and improve the consistency and accuracy of your business information across the web.
It can also handle on-page SEO elements like canonical tags, title tags, and meta descriptions and manage XML sitemaps and automated redirects.
These platforms require subscriptions in addition to your GoHighLevel plan. But don’t worry— GoHighLevel’s pricing is reasonable. Plus, you can resell them to your clients and make them part of your services.
Pros and Cons of SEO in GoHighLevel
Pros
- Beginner-Friendly SEO Features. It’s excellent for non-techie individuals who want to ensure their websites and blogs are ready for search engines and leads.
- No Additional Cost. Creating fast-loading blogs and web pages and securing reviews from your clients for your business’s visibility doesn’t incur any extra fees, as they are part of GoHighLevel’s core products.
- Mobile-Friendliness. All landing pages and websites created inside GoHighLevel are mobile-ready and have good loading speed. They are designed to be responsive and accessible on various devices. However, you can still improve and optimize them by improving image sizes, compressing videos, etc.
Cons
- Limited SEO Tools. It lacks advanced SEO tools like keyword research, content optimization, and site audits.
- No Plugin Support. Unlike other platforms, GoHighLevel doesn’t support direct integration with popular SEO plugins like RankMath or Yoast SEO. To access these advanced SEO functionalities, integrating with WordPress is necessary.
- Not Suitable for Advanced Users. GoHighLevel only offers elementary SEO features that suffice simple applications. If you need something for off-page and technical SEO, you’ll need to use another software like Semrush, Ahrefs, or UberSuggest.
FAQs
Are GoHighLevel Websites SEO-Optimized?
GoHighLevel uses fast-loading servers, so you can expect responsive pages. The platform also supports basic SEO practices to help promote your website to search engines and searchers. However, you must still produce quality and relevant content to be searchable.
What Are the Available SEO Features at GoHighLevel?
GoHighLevel offers SEO features, including metadata editing for web pages and blogs, local SEO tools like reviews and Google map integration, and platform integrations with WordPress and Yext for advanced SEO capabilities.
Are SEO Tools in GoHighLevel Ideal for All Types of Businesses?
GoHighLevel’s SEO tools are great for small to medium-sized businesses focused on local search and basic optimization. However, larger companies or those needing advanced SEO strategies might find the tools limited.
Conclusion
So, is GoHighLevel SEO good enough for most users? It depends.
The platform is enough to build responsive HighLevel websites and add important SEO data.
However, if you want to implement more advanced SEO strategies, GoHighLevel may not meet all your needs. WordPress will be a better option for accessing a broader range of SEO plugins and tools.
Try the SEO features available inside GoHighLevel by logging in to your account or signing up for the free trial.
