About Us

Hey there!

Thanks for checking out our About page. Glad you’re here!

My name is John, and I started this blog during college. I had been learning about online business opportunities such as affiliate marketing and self publishing books on Amazon.

This point in my life is when I took the red pill.

I discovered a whole new world and went down the self publishing rabbit hole (affiliate marketing came later).

After months of too much research, I finally decided to begin my journey self publishing books on Amazon (eBooks, paperback books, audiobooks, and hardcover books).

I absorbed as much free information on self publishing books as I could from Google and YouTube, but eventually, I needed a video course to make more progress.

So, I followed a Kindle publishing course and started figuring things out.

I won’t disclose which course I took in the beginning, but you can probably guess which one it is in my Best Self Publishing Courses on the Market article.

Long story short, I had success self publishing books on Amazon (some I wrote and some I didn’t).

Transitioning to an Online Marketer

After college, I became a local search engine marketing specialist for a local digital marketing agency. During this time, I also started to learn about affiliate marketing.

It’s safe to say I’ve had my fair share of the following online marketing tools:

  • Content Management Systems (CMS): WordPress, Joomla, Wix, Squarespace tools
  • Landing Page Software: Thrive Architect, Elementor, Unbounce
  • Sales Funnel Software: Clickfunnels, Builderall, LeadPages
  • Customer Relationship Management (CRM): Hubspot, Salesforce
  • Email Marketing: ActiveCampaign, GetResponse, Actionetics

Being that I use these tools daily in local & affiliate marketing, I started reviewing and creating tutorials on these tools. I can honestly say my “thing” is online marketing. I “nerd out” on how all the processes and tools fit together to help businesses (both local & affiliate) grow.

For the last few years now, I’ve immersed myself in the online marketing industry. I’ve gained skills and abilities on the job and my affiliate side-hustle projects. A few of these skills include:

  • Google and Bing Ads
  • Native Ads
  • Search Engine Optimization (SEO)
  • YouTube SEO
  • Sales Funnel Design
  • Web Design
  • Email Marketing and Automation
  • Amazon Ads
  • Self Publishing

These are most of the skills I’ve picked up over the last few years. The skills I like the most, and consider my strengths, are driving traffic via search engine optimization and paid advertising. In other words, I’m a Search Engine Marketing Specialist.

Also, my brother Chris is a digital marketer who helps write content on this website regularly as he’s been using digital marketing tools in his fitness blog as well.

On this site, we’ll cover online business, getting started with the tools of the trade, product reviews, comparisons, and more.

That’s the short story of this blog.

Warm regards!